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Trucks + Get AlertsWith the onset of COVID-19, many business decisions can simply not be made in person. Now, many people are turning to digital communications like virtual meetings and messaging platforms to conduct business matters. Vactor Manufacturing, a subsidiary of Federal Signal Corporation, recognized the ever-changing business landscape and knew it needed to reach customers in a time when many people are not meeting face to face.
To aid in this challenge, the company recently developed virtual, contactless tours for two of its most popular models, the Vactor 2100i PD and Vactor 2100i Fan. Accessible through a Vactor authorized dealer, the guided 3D tours allow visitors to walk around the equipment and learn more about different technology and features.
Josh Malmassari, product manager for Vactor, says this added service is about reaching and attracting more customers. Dealers who are unable to visit their customers’ facilities or customers who are unable to see a particular piece of equipment due to restrictions can benefit from this service.
“We realized there is a need in offering remote access to high-quality tours,” Malmassari says. “Especially in these times when in-person interaction is limited, we knew we had to take action and modernize our approach. We wanted to move beyond still images and provide our network with a more enhanced experience when looking at our equipment online.”
The tours’ foundation leverages software to build photorealistic digital models for select equipment configurations. “The digital perspective we can offer rivals, or may surpass, being in person. We anticipate that this approach will be highly effective,” Malmassari says.
Compatible on desktop, laptop, phone or tablet devices, visitors are able to access them at home or on the go. Additionally, the tours have the ability to show customers a particular layout or configuration that dealers may not have in their demo fleet.
Virtual tours are also available on additional models under the Federal Signal umbrella, including TRUVAC, Guzzler and Elgin Sweeper.
To learn more about the virtual tours, sign up at www.vactor.com/request-a-demo.